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Google Ads Launches Discovery Ads

By | Design, Portfolio | No Comments

Super excited our UX team launched a new campaign type at Google Marketing Live this year!  Discovery ads: Browse-focused ads across Google’s properties like YouTube, Discovery feed and Gmail. From Search Engine Land Discovery campaigns: another automated, multi-channel campaign type. Advertisers must launch a Discovery campaign to run discovery ads….

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Focus on First Time Use – LinkedIn Group

By | Design, Engagement Design, Innovation, Portfolio | No Comments

Our LinkedIn group to continue the conversation regarding designing awesome “first time use” experience. We’ve provided access to the material including Intuit’s design philosophy, Design for Delight, and how our team has applied it to QuickBooks on-boarding. You can download all four topics including: Jobs Framework, First Time Use Framework…

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