I’m Stephen Gay, a UX and Growth Design Leader, Author, and Certified Coach (AAC, CPCC) living in Silicon Valley.
I’ve spent the last twenty-plus years working on digital innovation and driving product growth globally, coaching teams across five continents. I have experience across a spectrum of corporate environments, from large corporations to bootstrapped start-ups.
I’m the author of Night Owls, a science fiction series, and Why Always Wins, a graphic novel focused on empowering high-performing teams.
What is UX and Growth Design?
User Experience (UX) is about every customer interaction with a company, its products, and its services. Growth design takes this further, blending user-centered design principles with data-driven strategies to achieve measurable business outcomes. By analyzing customer behavior, running experiments like A/B tests, and refining solutions through continuous iteration, growth design drives customer engagement, retention, and overall business success.
As a design leader and growth strategist, I specialize in creating innovative, scalable solutions that delight users while meeting key business goals. I bridge the gap between product, marketing, and design teams, combining creative problem-solving with rigorous analysis to uncover opportunities for improvement and growth.
I’ve led diverse teams worldwide, fostering collaboration, inclusion, and excellence. Through my experience, I’ve guided cross-functional groups to experiment, iterate, and deliver meaningful results that benefit both customers and businesses.
Learn more about my UX expertise.
Night Owls: A Moon Colony Sci-fi Adventure
The Moon, 2195. All Ethan wants to do is throw an underground party. Now, someone wants to throw him out of an airlock. If you like sci-fi action and adventure, Night Owls is for you.
Get a FREE copy of Remix A Night Owls Story, a prequel short story to Night Owls.
Why Always Wins
A fun and informative 160-paged graphic novel that shares the best practices in collaboration and communication to help you succeed in any work environment.
Teachers, managers, and parents use this graphic novel to facilitate successful teams with people of all ages. Learn more
What is Coaching?
Coaching is a transformative conversation for your career. Together, we will explore your goals, values, and perceptions and connect with your leader who is ready to be ignited through creative thinking.
I’ve spent years applying design thinking within organizations to reinvent products and drive growth. I use the same design approach with the CTI methodology to help you maximize your career.
Learn more about my coaching approach and read the testimonials.
