I loved this article posted by Benjamin Riggs titled, Everything the Buddha Ever Taught in 2 Words. It’s an old one, but a good one. “The point of Life is Life, to participate in the melody. Melodies are streams; they are flowing. You cannot frame them or dam them up. When you do there is no flow. That is death.”
He continues to discuss “The only way to participate in the melody is through simple awareness. Simple awareness is fluid. A simple mind loses its sense of self in the music, whereas a self-centered mind keeps trying to pause the music. We are trying far too hard to hear what we want to hear, rather than moving to the music, living. We stand back as a spectator, a listener trying catch the beat. We want to grab a hold of it, own it, identify with it.”
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“There’s a very logical assumption that most people make when spending their money: that because a physical object will last longer, it will make us happier for a longer time than a one-off experience like a concert or vacation. According to recent research, it turns out that assumption is completely wrong.”
“One of the enemies of happiness is adaptation,” says Dr. Thomas Gilovich, a psychology professor at Cornell University who has been studying the question of money and happiness for over two decades. “We buy things to make us happy, and we succeed. But only for a while. New things are exciting to us at first, but then we adapt to them.”
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The headline – “As consumers increasingly turn to their mobile phones, it is critical for businesses to understand the range of “mobile conversions” that can occur, such as phone calls, store visits, or purchases on other devices. In partnership with Nielsen, Google analyzed over 6000 mobile searches and the actions that resulted, drawing precise and measurable connections between mobile searches and the online and offline conversions that they drive.”
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“Mobile The Next Media Powerhouse”
“When the first call was placed on a handheld mobile phone in 1973, the
prototype device used was capable of less than 30 minutes of battery life
and took 10 hours to re-charge. Fast-forward some 40 years later and
mobile device ownership has reached critical mass around the world.
Today, these devices serve as the primary communications and media
vehicles for many and play an increasingly important role in the daily
lives of consumers in both developed and high-growth economies.
To better understand today’s mobile world, we’ve selected data from the
following countries – Australia, Brazil, China, India, Italy, South Korea,
Russia, Turkey, the United Kingdom, and the United States – for an indepth
look at mobile consumers and how they use their devices around
the globe.”
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Visit the site www.dollarshaveclub.com
I think Chris Taylor at Mashable sums up the strategy the best…
“Dollar Shave Club is the brainchild of Michael Dubin, the suave guy explaining the concept. Granted, not every founder could carry off a performance with this much deadpan humor and well-timed stunts. But Dubin seems a star in the making, whether or not the Club takes off.
If there’s one lesson we’d like CEOs to learn from the Dollar Shave Club, it is this: don’t take yourselves and your product so seriously. Either that, or pretend to take yourselves and your product so seriously that you go over the top and venture into the world of parody. Have fun with it, and your potential customers are much more likely to pay attention. “
]]>Team Building activities and Icebreakers are designed to help groups develop effective communication & problem-solving skills. Why use icebreakers?
http://www.skillsconverged.com/FreeTrainingMaterials/tabid/258/Default.aspx
http://www.thiagi.com/games.html
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The Craigslist Slapper Experiment
When are you most productive? Depending on your personality, you might not need alone time—you might need a team.
Humans are social animals—we aren’t designed to live and work alone. Now that the average worker’s job is to sit in front of a computer,—often with no supervision—it’s no surprise that we are only productive a three days each week. Having worked mostly alone, on my computer, I found that the majority of my time is spent unproductively.
]]>With Social experience yo bring along your friends, interests and friend”s interests. We are building systems. Facebook is not a website, it’s a system. The amount of information being published is increasing exponentially. To filter this sea of information. People are turning to their friends.
Social Design
Framework: Identity (Me), Group (Us) and Connections (Everyone)
Me: Help people tell the story of their lives.
Us: Help people build relationships with people they know.
Everyone: Help people connect with new people.
Build relationships with many lightweight interactions overtime.Feeling not facts. (the most commonly shared item). People don’t share facts, they share feelings. (i.e. the before and after photos graphics of Japan tsunami)
Design Tips
1. Explicitly design for personal identity or social identity (focus on one).
Personal Identity: A product that helps new parents catalog and share the first year of their babies life
Social Identity: A product that helps new parents connect with and get advice other new parents
2. Show people things they have in common with each other.
3. Design lightweight ways for people to interact. (i.e. comment and like button)
Lays Facebook campaign (I’d eat that!)
http://allfacebook.com/lays-crowdsourcing-chips_b95110
4. Design for feelings, not facts. (Generated feelings (i.e. Lays chips)
5. Give suggestions for who to communicate with.
6. Design the feed story first.
7. Design the friend’s experience (don’t focus on just the user, but beyond the customer. We are not isolated as one person)
Design Process
1. Build a hypothesis based on social science research (you don’t have to do research anymore)
2. Build a simple product
3. Launch it, real identity, real friends
4. Measure. iterate. Analytics, primary and research.
5. Push code daily/weekly (@ Facebook they push code twice a day)